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Veronica White is the ultimate platinum blonde hair dye, perfect for achieving a stunning and cool blonde look.
ALL OF OUR HAIR COLORS ARE:
PREPARING:
Reduce heating tools in the week before bleaching. Wash your hair the day before and avoid conditioner or any other hair care product. This will promote better color adherence and seamless blending with your natural hair, resulting in longer-lasting vibrancy.
For best results, bleach your hair to 9-10 blonde with our Herman's Amazing Bleach Kit. Hair that is natural, not treated, is healthier and will suffer less from bleach.
Be sure that you don't have any yellow undertone in your bleached hair, if you do, you might need to repeat the coloring more than once to reach the ultimate platinum blond.
If your hair is too yellow after bleaching, you can also use our No Yellow Shampoo or No Yellow Mask to neutralize the yellow into white before coloring. Apply and leave it in for 5 minutes.
USING:
Apply a thick layer of Veronica White hair dye on dry, unconditioned hair and leave it in for 90-120 minutes. For longer lasting results leave the color for 2+ hours or even overnight. Our hair colors are conditioner-based, so they nourish your hair like a deep conditioner while you color. Rinse with lukewarm water and enjoy your intense platinum blond hair color, that will last up to 12 washes (results may vary depending on the base and condition of the hair, duration of the color and hair care products).
MAINTAINING:
TIPS & TRICKS:
Includes 115ml of color.
Shelf life: unopened 36 months, opened 12 months.
Ingredients: Aqua, cetearyl alcohol, distearoylethyl hydroxyethylmonium methossulfate, ceteareth -20, citric acid, CI 60730, phenoxyethanol, acid violet 43, methylparaben, ethylparaben, butylparaben, propylparaben.